Kerala's firstSports digitalMarketingACADEMY.
Turning your passion for sports into a profession — train with the industry, inside the game, from day one.
Sports Media ManagementSports Digital ContentDigital MarketingClub Sponsorship & PRAnalytics & ReportingSports Media ManagementSports Digital ContentDigital MarketingClub Sponsorship & PRAnalytics & ReportingSports Media ManagementSports Digital ContentDigital MarketingClub Sponsorship & PRAnalytics & ReportingSports Media ManagementSports Digital ContentDigital MarketingClub Sponsorship & PRAnalytics & ReportingABOUT THE DIPLOMA
Why is this course relevant right now?
Global Football Standards
Learn the marketing strategies used by European Clubs, FIFA, and top federations to engage global audiences.
Domestic Leagues (IPL, ISL)
Understand the rapidly growing domestic sports ecosystem and how to market franchises locally.
Athlete Personal Branding
Master the art of building powerful personal brands for sports stars, a skill in massive demand.
Startups & Agencies
Get industry-ready to join fast-paced sports startups, media agencies, and production houses.
CURRICULUM
Skills Students Will Gain
Sports Marketing Strategies
Ability to plan & execute matchday content strategies and understand audience engagement.
Media & Press Relations
Ability to write match reports, run press conferences, and conduct player & coach interviews.
Social Media & Graphics
Handle clubs and athletes social media professionally and master matchday graphics.
EXPERIENCED FACULTY
Learn from Industry Leaders
JUSHNA SHAHIN
Career Experiences & Highlights
- WRITER, LAND OF FOOTBALL (HOTSTAR)
- COMMUNICATIONS DEPARTMENT, REAL MADRID CF, SPAIN
- FREELANCE FOOTBALL JOURNALIST COVERED MAJOR TOURNAMENTS - UEFA, FIFA, LALIGA, COPA DEL REY
- PLAYER INTERVIEWS: PAPU GOMEZ, JESUS NAVAS
LLOYD CANFIELD
Career Experiences & Highlights
- 2026 FIFA WORLD CUP
- COVERING CHELSEA FC AND ENGLAND
- 2025 AND 2026 BALLON D'OR
- MATCH FOR HOPE IN QATAR
- INTERVIEWING USAIN BOLT
OUR FIELD PARTNER
Kannur Warriors FC
DEFENDING SUPER LEAGUE KERALA CHAMPIONS
Every student gets exclusive stadium field access, pitch-side matchday accreditation, one training session, press conference access, and hands-on sports media experience in a professional football environment.
Stadium Field Access
Gain exclusive access to the pitch and experience a professional football environment firsthand.
Matchday Accreditation
Get official pitch-side accreditation to cover live matches and events.
Press Conference Access
Participate in real post-match press conferences with players and coaches.
JOIN AGENCY
Join our agency of creative innovators
Explore specialized sports industry roles designed to launch your career in football club management and digital sports media.
Our proven pathway to success
A structured 3-step practical pathway taking you from classroom fundamentals to live stadium matchday execution.
Sports Marketing Fundamentals
Classroom instruction on digital strategy, asset valuation, and club operations.
Matchday Simulation & Drills
Hands-on training covering matchday media operations, press release drafting, live commentary, and sideline video production.
Official Stadium Internship
Real-world execution at an official Super League Kerala match, working alongside professional broadcasters and club media teams.
PORTFOLIO
Our latest projects and case studies
Explore our students' work in real-world scenarios, from live matchday broadcasting to data-driven digital marketing campaigns for professional football clubs.
- All
- Matchday Media
- Digital Marketing
- Club Marketing
- Broadcast Production
KEY BENEFITS
Discover the benefits of choosing us today
Experience unparalleled creativity, data-driven strategies, and dedicated support that drive real results for your brand.
01
Pitch Access
We customize strategies to fit your brand's specific needs, ensuring alignment.
02
Industry Mentors
Combines industry knowledge and creativity to exceptional results for your brand.
03
Sports Marketing
We utilize data insights to refine strategies, optimize and ensure impactful, measurable results.
04
Live Coverage
We provide continuous support and maintenance to keep your digital assets at their best.
LATEST NEWS
Insights on digital innovation and growth
Explore the latest trends, strategies, and tools driving digital innovation and helping businesses thrive in a rapidly evolving digital landscape.